Gemma Arterton continues as ‘the face’ of G-Star’s women’s range for a second season. The new campaign has been shot once again, by Anton Corbijn, whose work you will have seen, even if the name doesn’t ring a bell. He has photgraphed and made videos for a whole host of music stars from the likes of David Bowie to R.E.M., The Killers and Coldplay.
The choice of Gemma Arterton to front the campaign is simply down to her being seen by G-Star as “the perfect encapsulation of “modern, independent womanhood”.
You can see her RIGHT HERE in a behind-the-scenes interview on board the G-Star Raw Ferry, at Bread and Butter in Berlin and discover why the association between Gemma Arterton and G-Star is such a good fit.
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